Key skills: Digital Marketing, Campaign Management, Market Research, Analytics
About this role
Accessories Trend is looking for a creative, trend-obsessed Social Media Manager to drive our brand vision, craft compelling content, and lead our digital presence!
Key Responsibilities:
Create and manage high-quality photo and video content.
Tell authentic, trend-forward stories that reflect the brand's identity.
Stay ahead of beauty and social media trends through continuous research and implementation of new ideas.
Track and analyze performance metrics, engagement, and campaign results.
Collaborate closely with the retail team on new product launches and promotions.
Requirements:
Strong understanding of Meta Ads Manager, Google Ads, and social media analytics tools (e.g., Google Analytics, Instagram Insights, Facebook Business Suite).
2+ years of experience managing social media accounts for brands, preferably in the retail industry.
Strong photography, videography, and editing skills using Canva, CapCut, and Adobe Suite.
Excellent storytelling, copywriting, and trend-awareness capabilities.
Highly creative, organized, and data-driven.
Ability to work independently, meet deadlines, and adapt quickly to new trends.
How to apply
Review the application instructions for this Social Media Marketing position at Accessories Trend in Nairobi.